DAWOOD AND TANNER TOOTH CLEANSERS HAVE MODUS DOWAL WALKER SMILING…

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The launch was held at the über cool Dawood and Tanner dental practice and hosted by Dr Susan Tanner.

Combining effectiveness with style, these Tooth Cleansers are set to transform the way we view brushing and oral hygiene as part of our overall beauty regime.

The range contains natural ingredients and essential oils and comes in four delicious flavours – English Peppermint, Sicilian Lemon, Brazilian Lime and Garden Mint and are packaged in stylish pump dispensers.

Dawood & Tanner Tooth Cleansers launch exclusively at Boots on May 12th.

Brushing your teeth has never been so cool!

click to read about Dawood & Tanner tooth cleansers on the Vogue.com Beauty Blog

Tyler Psarras

Modus Admin
Posted on Tuesday, 2nd of March 2010 | Permalink |


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L’OCCITANE PEONY COLLECTION LAUNCH

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It was a floral affair at today’s launch for the new Peony collection from L’Occitane in the Salle de Fete at Kettners. 

There were squeals of delight all round as we previewed the new makeup and fragrance collection from the Provencal brand and had demonstrations from makeup artist Karen Alder. 

Delicately scented blushers, lip glosses and eyeshadows were loved by all and the press couldn’t stop spritzing the fresh and floral Peony fragrance which launches in May.

Lisa Bobroff

Modus Admin
Posted on Thursday, 28th of January 2010 | Permalink |


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Liz Earle Fragrance Launch

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“At last!” were the comments of some at the debut launch of the much awaited new fine fragrance from Liz Earle – Botanical Essence No 1.

Editors had a chance to be perfumers and even adorned white coat and goggles!  The fragrance will be launching October 2009 priced at £39.50

http://www.lizearle.com

Victoria Chalmers
Posted on Thursday, 23rd of July 2009 | Permalink |


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Benefit Crescent Row Hits Dublin and London

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Benefit took Europe by storm this week kicking off their European tour in Dublin. This was co-founders Jean and Jane’s first trip back to Ireland for a long while and Jean’s daughters Annie and Maggie’s first. 

The cream of the Irish press turned out accordingly for the launch of Crescent Row at The Merrion, one’s Ireland’s oldest and most prestigious hotels. Situated in the Georgian quarter of Dublin the Merrion is a treasure trove of Eighteenth Century architecture, which suited the Crescent Row style perfectly.
After the success of Dublin the Benefit Crescent Row party moved on to London. Held in the spectacular Robert Adam interior of Home House in a suite of rooms that were filled to capacity with journalists and buyers all keen to meet with Jean and Jane and Annie and Maggie and experience the new launch first hand.

Jason Waterworth
Posted on Wednesday, 22nd of April 2009 | Permalink |


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Philosophy: Celebrate!

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To launch yet another infamous holiday collection, Philosophy treated press to an afternoon of cake decoration. 

The Cookery School on Little Portland Street was transformed from a simple white space into the Philosophy Cooking School, a place for press to celebrate the holiday offerings and share the experience of cup cake decorating. 

The new collection is focused on cooking and sharing with products including Cookie Exchange, Recipe Box, Coffee House and Gingerbread House.

Ruby Polatin
Posted on Wednesday, 6th of August 2008 | Permalink |


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Lierac Launch

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Thursday saw the UK press launch for top pharmacy French skincare brand Lierac – the event was exclusive and intimate with sessions for journalists throughout the day – the event was informal and relaxed.

Hosted by Michael Jacobs, CEO of Lierac and Phyto, the press were able to explore the products and hear about Lierac’s rich heritage, skin and body expertise. 

Victoria Chalmers
Posted on Friday, 18th of July 2008 | Permalink |


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Cire Trudon

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Modus Dowal Walker were thrilled to introduce possibly the world’s coolest home fragrance range to the UK in July.

The launch of luxury French candle maker Cire Trudon at Liberty, took us back in time.  Cire Trudon, who made candles for the court of Versailles, and have supplied wax to the French elite, it’s courts and churches for over 400 years, showed a range of 12 incredible scented candles. 

Under the idiosyncratic influence of “Creative Director, Ramdane Touhami, Cire Trudon has created imaginative and evocative scents,  including LA MARQUISE, an homage to Madame de Pompadour and DADA, a celebration of the arts movement. 

Ruby Polatin
Posted on Thursday, 10th of July 2008 | Permalink |


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St Tropez Cabanas

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Cult tanning brand St Tropez brings the beach to the city!
For the next two weeks, Selfridges Oxford Street has been decked out with St Tropez’s very own ‘cabanas’-style beach-huts in an effort to bring the sun to London. Spray tans are being offered at a discounted price encouraging customers to choose sunless tanning as the summer finally arrives….

Josie Fontana-Reval
Posted on Thursday, 26th of June 2008 | Permalink |


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Benefit B-Spot Launch

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The launch of Benefit’s forthcoming B-Spot fragrance was a swinging, girly affair at Vanilla in Great Titchfield Street on Wednesday.

Burlesque inspired pole dancers mesmorised the crowd and the mini Benefit Boutique had both British and European beauty press indulging in ‘maker-uppers’, lash tinting and Benefit’s legendary Brow services.

Joanna Livingstone
Posted on Thursday, 29th of May 2008 | Permalink |


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Green Beauty Bible

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To celebrate the launch of the Green Beauty Bible an industry ‘green’ breakfast was hosted by Jo Fairley and Sarah Stacey in conjunction with CEW.  Over 180 beauty guests from the beauty industry attended the launch at the Avenue in London. 

The event was held in association with top UK supplement, You Magazine and a host of green beauty brands.  MDW organised a photo call with two of the Green Goddesses featured in the book – Jo Wood and Liz Earle.

Victoria Chalmers
Posted on Thursday, 22nd of May 2008 | Permalink |


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