Backstage at the Lacoste Show

Models backstage at the Lacoste show, and Lacoste Creative Director Christophe Lemaire with show stylist Giovanna Battaglia
The Lacoste SS08 Show took place last night at The Tent in Bryant Park New York. The SS08 Collection is the start of the 75th Anniversary celebrations for the luxury sportswear brand and Christophe Lemaire did not disappoint, delivering a collection that drew on the tennis and golf heritage of the brand, right from its roots in the Basque country of southwestern France.
Modus Admin
Posted on Saturday, 8th of September 2007 | Permalink
Fashion and Runway Shows
Calvin Klein Underwear 25th Anniversary and launch of Steel

Last night, Calvin Klein Underwear celebrated the brand’s milestone 25th anniversary with an invitation-only event co-hosted by Djimon Hounsou, the current face of Calvin Klein Underwear, and Hilary Swank, who was featured in Calvin Klein Underwear’s Fall 2004 advertising campaign.
The event was held at a custom-designed space on the ground floor of Calvin Klein, Inc.’s New York City headquarters. With music by L.A.-based DJ Brent Bolthouse, guests moved across a custom ‘steel’ floor to get a better look at the center-piece of the room: a visually stunning Lucite box suspended high above the custom bar, where 20 models dressed in Calvin Klein Steel were on display.
Catherine Chapman
Posted on Thursday, 6th of September 2007 | Permalink
Fashion, Brand events and Product events
Modus Dowal Walker New York Diary

The tents go up in Bryant Park
On the eve of New York Fashion Week, the Modus Publicity fashion team head out for a whirlwind week of glittering shows and fabulous events.
We kick off the launch of Calvin Klein Underwear’s new Steel collection with actor Djimon Hounsou on the 5th of September, followed by the Lacoste show on Saturday the 8th, heralding the start of their 75th anniversary celebrations.
On Monday the 10th we’ll be at the Nanette Lepore show culminating the next day with the Calvin Klein Collection show with after show party hosted by Kate Bosworth.
Then back to JFK and across the Atlantic for our final preparations for a packed London Fashion Week Schedule.
More to follow.
Diana Hall
Posted on Monday, 3rd of September 2007 | Permalink
Fashion and Runway Shows