LIZ EARLE LAUNCHES HAIRCARE RANGE
Yesterday, after six years in the making, Liz Earle finally launched her highly anticipated Hair Care range. Dubbed ‘Cleanse & Polish for the hair’, the range consists of one shampoo for all hair types and 3 conditioners – Normal, Oily and Dry/Damaged - mirroring the same ethos that was adopted 15 years ago when Cleanse & Polish first launched.
At the flagship King’s Road Liz Earle store, Liz, along with Jennifer Hirsch, the brand’s in-house botanist talked beauty press through the birth of the range and the task of testing over 100 different formulations to make sure it was perfect.
The only down side? We will still have to wait a little while longer before we can get our hands on the finished products as it won’t be hitting the shelves until September!
Megan Farley
Beauty and Brand events
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