Erdem AW08 Catwalk Show
At 2.30pm on Valentines day, Erdem showed his Autumn / Winter 2008 collection which proved to be his best yet.
The eponymous London ready-to-wear line established in 2005 by Erdem Moralioglu, has won plaudits for its modern luxurious feminine chic - a signature look fusing sharp, forward tailoring with romanticism and bold graphic custom designed silk prints.
Erdem drew on couture influences for his exaggerated but refined silhouettes, combining his signature prints - this season a computerised blurred floral - with hand-worked embroidery and multicoloured Swarovski crystals.
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