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LONDON FASHION WEEK: JAEGER AW10: SHOW

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London Fashion Week: Jaeger: Show

Jaeger took over the official BFC venue at Somerset House yesterday afternoon to show their AW10 collection.  Creative Director Stuart Stockdale did not disappoint a beautiful collection of sophisticated, sexy and above all very wearable looks for day and night came down the runway to huge appreciation from the packed house.  Formidable front rows of UK and International editors were joined by celebs such as Peaches Geldof, Rachel Stevens, The Saturdays, The Holloways and the lovely Erin O’Connor.  My Autumn Winter wardrobe wish list has already started and in top place is most of the Jaeger collection especially the teal velvet dress and flat sheepskin lined boots, you will know where to find me come September!

Photographic Credit: CatWalking

Louisa Hopwood
Posted on Tuesday, 23rd of February 2010 | Permalink

Fashion, London Fashion Week and Runway Shows


LONDON FASHION WEEK: JAEGER AW10: SHOW: BACKSTAGE

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London Fashion Week: Jaeger: Show: Backstage

Photographic Credit (sketches) London Fashion Week The Daily.

Jaeger Design Director Stuart Stockdale kindly FedEx-ed The Daily his original illustration, fabric swatch and mood board for the Jaeger AW10 collection.

“The print for the pelt dress is a new take on the modern, graphic animal print from our Jaeger London collection
The mood board illustrates features you’ll see on our statement knits and silk dresses this season.”

Louisa Hopwood
Posted on Monday, 22nd of February 2010 | Permalink

Fashion, London Fashion Week and Runway Shows


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