PRINGLE DAY OF RECORD
On Thursday residents from the Scottish borders descended in their droves to Hawick, armed with all manner of memorabilia relating to the history of their oldest and most revered brand, as Pringle of Scotland held their first ‘Day of Record’.
In an attempt to piece together for the first time an extensive and comprehensive archive, Pringle has asked for people to come forward and contribute product, designs, imagery, documentation and anecdotes. Their old mill in Hawick played host to a day of memories & story telling as the local community tucked in to plates of French Fancies and Viennese Whirls aplenty. They offered up their vintage wares to be catalogued in a unique event where the people that helped to support and build the Pringle brand over the years finally got to have their place in its history recognized.
All that was missing was Michael Aspel walking pensively outside.
Adam Bellinger
Modus Admin
Posted on Friday, 13th of August 2010 | Permalink
Fashion and Brand events
BROWN PAPER PACKAGES TIED UP WITH STRING…
Tucked away in the heart of Cavendish Square, The Conservatory played host to our Christmas in July 2010 press day. With the simplicity of a little brown paper, white string and that extra touch of creativity, we were able to bring that sweet fondness of our Christmas memories to life. As we revealed to our guests what was in store for them this year, we were met with gasps of excitement, intrigue and absolute delight. From socks to snoods, ski jackets to suits and shoes to sunglasses, there was something for everyone. With the sun shining down and illuminating what Santa is stuffing those Christmas stockings with, we can’t help but wonder - what will I get for Christmas?
Dru Plumb
Modus Admin
Posted on Thursday, 29th of July 2010 | Permalink
Fashion and Brand events
CHRISTMAS IN JULY 2010 PRESS DAY
Modus Publicity will be hosting it’s annual Christmas in July Press Day on the 29th of July from 9.30am to 5pm at The Conservatory, No. 11 Cavendish Square, London W1G 0AN.
Modus Admin
Posted on Friday, 23rd of July 2010 | Permalink
Brand events and Fashion
PRINGLE OF SCOTLAND ARCHIVE PROJECT
Pringle of Scotland are going to be forming their archive for the first time in their history and are appealing to the nation, particularly the Scottish, to contribute anything relating to the history of Pringle. Whether this be a vintage piece of clothing, old photographs of people wearing Pringle, or even anecdotes from people who have worked for or with the brand over the years.
With 195 years of history, they are one of the oldest fashion / apparel brands in the country, and particularly noted in history for introducing the Argyle print and the Twin Set.
The brand in recent years has gone through a re-positioning campaign to become a luxury designer fashion house focused on its heritage, this is a truly unique democratic-style project where anyone is free to contribute anything related to Pringle’s history.
A ‘Day of Record’ will take place on 12th August in Pringle of Scotland’s factory in Hawick, where an Antiques Road Show-style day will invite local people to come and bring in their treasures and their memories.
Sarah Bruce
Posted on Thursday, 15th of July 2010 | Permalink
Fashion and Brand events
PRINGLE OF SCOTLAND SS11 MENSWEAR COLLECTION MILAN
PRINGLE OF SCOTLAND SS11 MENSWEAR COLLECTION MILAN - JUNE 21
The SS11 menswear collection returns with a unique showcase at galleria CARLA sozzani and marks another important step in reaffirming Pringle of Scotland’s’ position as a global luxury brand. The main concept of the collection takes the simple theme of creating a comp lete look made from only one fabrication to form a strong statement – an interpretation across product categories.
Clare Waight Keller comments “This season was really about looking into the classic fabrications of a man’s wardrobe and giving them a new context. The idea of total look but in an informal way was something that I explored in depth, and has resulted in fabrics being used across every element. A shirt is worn under a sweater made of the shirting worn under a trench made of a waxed shirting, the translation of the fabric making the familiar completely fresh and surprising.”
The colour palette, inspired by both Derek Jarman’s film ‘Blue’ and the classic men’s ‘denim’ is the prominent colour story. Complimentary neutral palette of stones, melange greys and whites complete the story.
Throughout, denim is reinterpreted and referenced in its various forms and guises. Waxing on outerwear is another key story - Traditional fabrications, not usually associated with outerwear, are taken and waxed to create super light rainproof outerwear pieces.
New knitted techniques are incorporated into the collection with an intarsia argyle in melange silk and represented in tonal faded blues. The ladder mesh seen in the womenswear AW 10 collection is developed albeit with a masculine interpretation. The iconic twinset is reinforced and is echoed with the concept of underpinning matched with a knitted over piece in the same fabric.
Shop for Pringle:
Sarah Bruce
Posted on Tuesday, 22nd of June 2010 | Permalink
Fashion, Milan and Runway Shows
PRINGLE OF SCOTLAND PRIVATE VIEW - MILAN - FRANZ FERDINAND
Milan, 21st June, Pringle of Scotland showcased the SS11 Menswear Collection and the new Limited 195 Collections at Galleria Carla Sozzani followed by post show cocktails in the rooftop garden.
Exclusive press and buyers were treated to a live accoustic performance by Franz Ferdinand’s Alex Kapranos and Nick McCarthy wearing Pringle SS11 whilst male models showed key styles from the new collection. Guests included: Francesco Vezzoli, Franca & Carla Sozzani, Serpentine director Julia Peyton-Jones and co-director Hans-Ulrich Obrist.
Thank you Tim Blanks - Style.com for your article: Golfers, Beware Franz Ferdinand
Modus Admin
Posted on Monday, 21st of June 2010 | Permalink
Fashion, Celebrities and Milan
PRINGLE OF SCOTLAND PRIVATE VIEW - MILAN - CORSO COMO 10 GALLERIA SOZZANI
Private view for Pringle of Scotland ...at Corso Como 10…in the Galleria Sozzani, the 2nd wave of the 195 collaborations were presented at 11am… Franz Ferdinand and Clare Waight Keller were on hand to speak to key editors.
A great sneak preview of what is to come later at 18.30 this evening.
Sarah Bruce
Posted on Monday, 21st of June 2010 | Permalink
UPCOMING: MILAN MONDAY JUNE 21 PRINGLE OF SCOTLAND FEATURING FRANZ FERDINAND
UPCOMING: MILAN JUNE 21
PRINGLE OF SCOTLAND
VENUE:
(Mostly) Scottish rockers Franz Ferdinand will be performing their new single live at an exclusive acoustic set as a part of the Pringle of Scotland SS11 menswear presentation! It doesn’t stop there either folks, as Pringle has been given the prestigious Galleria Carla Soazzani to showcase the new collection. Here at Modus Towers we didn’t think it could get better… It did. The ‘boys’ are going to also unveil the fruits of their collaborative efforts, as they have designed their very own Pringle of Scotland argyle print knit as part of the ‘195’ project with the Serpentine Gallery. Happy 195th Birthday Pringle – what a way to celebrate!
PRESS RELEASE:
PRINGLE OF SCOTLAND LAUNCHES THE SPRING / SUMMER 2011
MENSWEAR COLLECTION WITH AN ACOUSTIC SET BY
SCOTTISH BAND FRANZ FERDINAND AT GALLERIA CARLA SOZZANI MILAN
Milan, June 2010 - Pringle of Scotland is the iconic brand founded in 1815 at the birthplace of the Scottish knitwear industry. From the beginning, technical innovation has lead to the introduction of knitwear as outerwear, the creation of the classic twinset and the signature argyle pattern.
The SS11 menswear collection returns with a unique showcase at galleria CARLA sozzani and marks another important step in reaffirming Pringle of Scotland’s’ position as a global luxury brand. The main concept of the collection takes the simple theme of creating a comp lete look made from only one fabrication to form a strong statement – an interpretation across product categories.
Clare Waight Keller comments “This season was really about looking into the classic fabrications of a man’s wardrobe and giving them a new context. The idea of total look but in an informal way was something that I explored in depth, and has resulted in fabrics being used across every element. A shirt is worn under a sweater made of the shirting worn under a trench made of a waxed shirting, the translation of the fabric making the familiar completely fresh and surprising.”
The colour palette, inspired by both Derek Jarman’s film ‘Blue’ and the classic men’s ‘denim’ is the prominent colour story. Complimentary neutral palette of stones, melange greys and whites complete the story.
Throughout, denim is reinterpreted and referenced in its various forms and guises. Waxing on outerwear is another key story - Traditional fabrications, not usually associated with outerwear, are taken and waxed to create super light rainproof outerwear pieces.
New knitted techniques are incorporated into the collection with an intarsia argyle in melange silk and represented in tonal faded blues. The ladder mesh seen in the womenswear AW 10 collection is developed albeit with a masculine interpretation. The iconic twinset is reinforced and is echoed with the concept of underpinning matched with a knitted over piece in the same fabric.
Modus Admin
Posted on Saturday, 19th of June 2010 | Permalink
RECAP - MILAN MENS AW10 PRINGLE OF SCOTLAND - DAVID SHRIGLEY INTERVIEW WITH ELLE
A Recap - Milan Mens AW10 Pringle of Scotland David Shrigley Interview with Elle
We were just looking through the Elle website and found this interview with David Shrigley during Milan Mens earlier this year [Wed 20 Jan 2010]. We have also posted the video once again for your viewing pleasure.
Click for the the original post by Elle
Sarah Bruce
Posted on Friday, 26th of February 2010 | Permalink
Fashion, Covers, Milan, People Behind the Scenes and Product events
PRESS COVERAGE, PRINGLE OF SCOTLAND, FREE DAVID SHRIGLEY BAG OFFER
Press Coverage, Pringle of Scotland, David Shrigley, Elle Magazine
Elle Magazine, with their wonderful mix of fashion, trends, gossip have given people yet another reason to subscribe to their magazine. For March subscribers, they are in for a treat, a David Shrigley designed Pringle of Scotland bag.
Click to see the latest Fashion Week Related Stories
Sarah Bruce
Posted on Friday, 26th of February 2010 | Permalink
Twitter Facebook YouTube
Click to follow us